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Kickdynamic knew that it needed a graph database to underpin the development of its recommendation engine. After careful consideration, it chose TigerGraph on AWS Cloud. TigerGraph’s deep-link analytics allows Kickdynamic customers to go 10 hops or more into their CRM data, with each hop yielding further insights into customer likes, needs and intent. And thanks to its native parallel architecture, TigerGraph processes queries in real-time, enabling the delivery of product content based on customer preferences and product availability.