TigerGraph Brand Center
A one-stop resource for your TigerGraph branding needs
The Brand
VISION
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MISSION
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Logo
The TigerGraph logo is a combination of the word mark with the tiger head symbol. We want it to be instantly recognizable, so consistency is important – please don’t edit, change, distort, recolor, or reconfigure it.
The TigerGraph logo must stand out clearly from its surroundings – the bordering space on all four sides must be at the height of the letter “e” in TigerGraph. No other type or graphic elements should appear within the clear space area.
Full Color
Our primary logo is Orange and Grey. This version of the logo is always used on clear white or light-colored backgrounds to maintain legibility.
Alternate White
When used on dark and colored backgrounds, the logo should be all white to maintain legibility. This will provide a striking contrast allowing the logo to be clearly legible.
Alternate Black
For use on black and white publications
Colors
TG Orange:
CMYK: 0 | 71 | 100 | 0
RGB: 236 | 100 | 0
HEX/HTML: ec6408
TG Yellow:
CMYK: 0 | 31 | 92 | 0
RGB: 252 | 186 | 18
HEX/HTML: feba12
TG Blue:
CMYK: 69 | 20 | 0 | 0
RGB: 67 | 164 | 220
HEX/HTML: 43a4dc
Black:
CMYK: 0 | 0 | 0 | 100
RGB: 0 | 0 | 0
HEX/HTML: 000000
Typography
Web & Print Font: Urbane
An all-purpose workhorse family with wide application. The larger x-height gives an open readability even in small sizes, while the range of weights and styles – italic, script, rounded, rough – make a large and versatile family.
Microsoft Office Font: Nunito
In order to use PowerPoint and Word
properly, fonts must be loaded onto your
computer. PowerPoint will not alert you to
missing fonts. Therefore, we recommend using Nunito as it’s a default font on both Microsoft
and Apple computers.
